STRATEGIC DESIGN + IDENTITY MARKETING • Vero Beach, Florida and beyond
Expert Services & Support
HANDS-ON IDENTITY MARKETING. DESIGN WITH PURPOSE.
My calling is to help your operation solidify its identity and reputation within your community. I function as a self-sufficient, one-woman marketing powerhouse to eliminate the big-agency-driven minutia and red tape that plague operations with lean budgets.
I bring your vision and goals to life through equal parts marketing know-how, seasoned strategy, intentional design, empathy and common sense.
I enjoy the process as much as the result. Whether it’s intuitive and organic, or a collaborative puzzle that develops one piece at a time, we’ll harness your vision and bring it to life.
A Little More About Me and What I Do
I AM: A former VP of Marketing and Director of External Affairs now working independently in Vero Beach. An intuitive marketing leader, creative visionary, brand strategist, digital space specialist, graphic designer, wordsmith and social media maven with a deft hand and seasoned track record.
I HAVE: Vibrant interpersonals; a deep reverence for precision and finesse; a love for printed materials, graphic design and writing compelling, pithy content; a great respect for my colleagues; and an unfailing love for my family and closest friends.
I’VE EARNED: Some feathers in my cap: I’ve spoken at Google Headquarters, I’ve been nationally published, I’m cameoed extensively in the first book written about LinkedIn marketing within the nonprofit arena, I’ve had a logo I designed lit up in Times Square, and I rescued my dog and best buddy, Shea. I’m proud to have accomplished some pretty interesting things.
Throughout my career, I’ve conceptualized, created, designed, written, developed and pitched hundreds of ads, dozens of direct mail campaigns, brand and sub-brand logo treatments, countless booklets, brochures, magazines, pieces of signage, articles, press releases, presentation decks, and marketing materials of all types, shapes and sizes to deliver upon my strategies and tactics.
WHAT I DO: I give you a bigger megaphone and I cut out the middle man. I do the job of every marketing department —including all professional creative & design — as one person.
I provide marketing direction, strategy and insight with a focus in nonprofits, small businesses and healthcare. My professional practice spans branding, logo design, strategic planning, creative graphic design, traditional, native and digital advertising, SEO, SEM, SCM, remarketing, social media, content marketing, professional press release writing, negotiation, partnership development and analysis, with expertise in all media.
BRANDING Establish and nurture your brand’s tone and feel to express your business’s personality with clarity and consistency. Define and amplify your unique points of difference in a crowded marketplace.
Brand Identity Development & Strategy
Logo Design
Branding & Rebranding
All Graphic Design Services
Comprehensive Layout Projects
Cohesive Collateral Design & Production
Business Cards & Brochures are just the beginning!
MARKETING,PRINT MEDIA, ADVERTISING, COPYWRITING & PRESS A comprehensive approach from design to execution yields compelling results. I specialize in simple and largescale projects alike:
Multifaceted Marketing & Solid Communication
Custom Creative & Specialty Print Projects
Personalized Marketing Campaigns for any Budget
Printhouse Management
Ad Design
Website Design
Copywriting & Editing
Advertising Purchasing & Positioning
Literature & Printed Materials
Direct Mail & Email Campaigns, List acquisition, Mailhouse coordination
OFFERING YOU CONVENIENT ACCESS TO MY NETWORK OF LONG-TIME TRUSTED PARTNERS Nothing’s more tellingthan the company I keep, and the friendships I’ve forged:
Bulk Mailings/Mailhouse/List Providers
Local Printers with competitive pricing and exceptional service