Expert Services & Support

HANDS-ON IDENTITY MARKETING. DESIGN WITH PURPOSE.

My calling is to help your operation solidify its identity and reputation within your community. I function as a self-sufficient, one-woman marketing powerhouse to eliminate the big-agency-driven minutia and red tape that plague operations with lean budgets.

I bring your vision and goals to life through equal parts marketing know-how, seasoned strategy, intentional design, empathy and common sense.

I enjoy the process as much as the result. Whether it’s intuitive and organic, or a collaborative puzzle that develops one piece at a time, we’ll harness your vision and bring it to life.

A Little More About Me and What I Do

Throughout my career, I’ve conceptualized, created, designed, written, developed and pitched hundreds of ads, dozens of direct mail campaigns, brand and sub-brand logo treatments, countless booklets, brochures, magazines, pieces of signage, articles, press releases, presentation decks, and marketing materials of all types, shapes and sizes to deliver upon my strategies and tactics.

WHAT I DO:
I give you a bigger megaphone and I cut out the middle man. I do the job of every marketing department — including all professional creative & design — as one person.

I provide marketing direction, strategy and insight with a focus in nonprofits, small businesses and healthcare. My professional practice spans branding, logo design, strategic planning, creative graphic design, traditional, native and digital advertising, SEO, SEM, SCM, remarketing, social media, content marketing, professional press release writing, negotiation, partnership development and analysis, with expertise in all media.


BRANDING
Establish and nurture your brand’s tone and feel to express your business’s personality with clarity and consistency. Define and amplify your unique points of difference in a crowded marketplace.

  • Brand Identity Development & Strategy
  • Logo Design
  • Branding & Rebranding
  • All Graphic Design Services
  • Comprehensive Layout Projects
  • Cohesive Collateral Design & Production
  • Business Cards & Brochures are just the beginning!

MARKETING, PRINT MEDIA, ADVERTISING, COPYWRITING & PRESS
A comprehensive approach from design to execution yields compelling results. I specialize in simple and largescale projects alike:

  • Multifaceted Marketing & Solid Communication
  • Custom Creative & Specialty Print Projects
  • Personalized Marketing Campaigns for any Budget
  • Printhouse Management
  • Ad Design
  • Website Design
  • Copywriting & Editing
  • Advertising Purchasing & Positioning
  • Literature & Printed Materials
  • Direct Mail & Email Campaigns, List acquisition, Mailhouse coordination
  • Signage, Decals, Creative Displays
  • Promotional Items
  • PR & Media Relations
  • Press Releases & Circulation
  • Analytical Problem Solving
  • Marketing Analysis
  • Layout & Photo Editing Services

DIGITAL MARKETING
Become diversely findable through a strong online presence:
Presented at Google Headquarters NYC on Digital Marketing Strategy (July 2014)

  • Search Engine Optimization (SEO), Search Engine Marketing (SEM), Companion (SCM) and Contextual Marketing, Remarketing Campaigns
  • Precise Audience Targeting
  • Digital Advertising Campaigns & Graphic Support
  • Facebook Business Page Development & Direction
  • Facebook Advertising
  • Digital Diversification
  • Blog Consulting, Keyword & Tag Strategy
  • Website Graphic Support
  • Constant Contact Email & Event Promotional Marketing
  • Social Media Direction & Mentorship

OFFERING YOU CONVENIENT ACCESS TO MY NETWORK OF LONG-TIME TRUSTED PARTNERS
Nothing’s more telling
than the company I keep, and the friendships I’ve forged:

  • Bulk Mailings/Mailhouse/List Providers
  • Local Printers with competitive pricing and exceptional service
  • Online Printers offering deep discounts
  • Promotional & Item Vendors
  • Media Contacts & Ad Representatives
  • Professional Photography & Virtual 360° Tour creation